We are Harmony Auto

We are a sales company headquartered in Zhengzhou, China, and operate over 80 locations for the sale and distribution of high-end and luxury car brands. These include brands such as Ferrari, Rolls-Royce, Aston Martin, Land Rover and others, as well as German brands such as BMW and Audi. We sell around 40,000 vehicles a year. Our company was founded in 2005 and we have been listed on the Hong Kong Stock Exchange since 2013.

Our journey to Europe first took us to the UK and France and since March 2025 also to Switzerland, where we opened the first BYD store in Zurich. We are committed and passionate about building up Auto Harmony here in Switzerland. It feels like a start-up: a small step forward every day. Some things happen as if by magic, others require persistence. If you want to be part of something new in a company that lives team spirit, expertise and commitment, take a look at our job page!

We look forward to advising you with our sense of high quality around the excellent and sustainable electric and hybrid vehicles from the world's largest manufacturer of electric vehicles.

Harmony Auto Switzerland in Switzerland

BYD’s success story in Switzerland began with the opening of the first BYD Store in Zurich in April 2025. Since then, we have been delighting our customers with innovative, high-quality electric mobility.

With the BYD Schlieren location, we have strategically expanded our network. In addition to vehicle sales, we also offer comprehensive service and repair services there in our own workshop. Starting in the fall of 2026, we will expand our offerings in Schlieren with the premium brand DENZA and open DENZA Schlieren.

In February 2026, BYD Genève Sud became our first location in French-speaking Switzerland. We will open our next location, BYD Zug, in the fall of 2026. 

Click here to view our locations:

BYD Zurich        BYD Schlieren       BYD Geneva South  

April 2025: Opening of Switzerland's first BYD store in Zurich

The BYD car brand. Over 3 million vehicles in 2024.

Founded in 1994, BYD – Build Your Dreams – is a leading multinational high-tech company in the fields of electric and plug-in hybrid vehicles. As a Fortune Global 500 company, BYD is committed to innovation for sustainable mobility. BYD employs more than 100'000 engineers and technicians in 11 research facilities, making it the car manufacturer with the largest research & development team in the world.

Impressive: On July 4, 2024, BYD became the world's first car manufacturer to produce the 8 millionth New Energy Vehicle (NEV). The term NEV stands for all types of electric vehicles.

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